Top Hotel Brands - Upscale
The category of upscale hotels, according to the industry standard, being after category of luxury, upper upscale, followed by upper midscale, midscale and economy, corresponds to the classification of 4-star hotels (6-1 stars, 6 categories).
Top hotel brands 2019
(According to the estimated brand values by Brand Finance; the category is referred to the hotel’s official website)
2019 Rank |
2018 Rank |
Brand |
Portfolio (Company) |
Category |
1 |
1 |
Hilton |
Hilton |
Upper Upscale |
2 |
2 |
Marriott |
Marriott |
Upper Upscale |
3 |
4 |
Holiday Inn |
Intercontinental |
Upper Midscale |
4 |
3 |
Hyatt |
Hyatt |
Upper Upscale |
5 |
10 |
Hampton |
Hilton |
Midscale |
6 |
6 |
Shangri-La |
Shangri-La |
Luxury |
7 |
17 |
Double Tree |
Hilton |
Upper Upscale |
8 |
5 |
Courtyard |
Marriott |
Upscale |
9 |
7 |
Wyndham |
Wyndham |
Upscale |
10 |
9 |
Ramada |
Wyndham |
Midscale |
11 |
16 |
Mercure |
Accor |
Midscale |
12 |
12 |
Intercontinental |
Intercontinental |
Luxury |
13 |
13 |
Crowne Plaza |
Intercontinental |
Upper Upscale |
14 |
8 |
Sheraton |
Marriott |
Upper Upscale |
15 |
20 |
Crown |
Crown |
Luxury |
16 |
14 |
Days Inn |
Wyndham |
Economy |
17 |
18 |
Comfort Inn |
Choice |
Midscale |
18 |
28 |
Embassy Suites |
Hilton |
Upscale |
19 |
11 |
Westin |
Marriott |
Upper Upscale |
20 |
34 |
Extended Stay America |
Extended Stay America |
Economy |
21 |
21 |
Melia |
Melia |
Upscale |
22 |
19 |
Super 8 |
Wyndham |
Economy |
23 |
31 |
Jinjiang |
Jinjiang |
Upscale |
24 |
41 |
Homewood Suites |
Hilton |
Upper Midscale |
25 |
26 |
Quality |
Choice |
Midscale |
26 |
32 |
NH Hoteles |
NH Hoteles |
Upper Midscale |
27 |
15 |
Premier Inn |
Whitbread |
Midscale |
28 |
22 |
Ibis |
Accor |
Economy |
29 |
36 |
Hanting Hotel |
Huazhu Hotels Group |
Economy |
30 |
37 |
The Ritz-Carlton |
Marriott |
Luxury |
31 |
40 |
W |
Marriott |
Upper Upscale |
32 |
25 |
SpringHill Suites |
Marriott |
Upscale |
33 |
38 |
Baymont |
Wyndham |
Midscale |
34 |
29 |
Novotel |
Accor |
Upper Midscale |
35 |
43 |
Millennium Hotels |
City Developments |
Upscale |
36 |
24 |
Renaissance Hotels |
Marriott |
Upper Upscale |
37 |
35 |
Autograph Collection |
Marriott |
Upper Upscale |
38 |
27 |
Four Points |
Marriott |
Upscale |
39 |
46 |
Luxury Collection |
Marriott |
Luxury |
40 |
23 |
Residence Inn |
Marriott |
Upscale |
41 |
39 |
TRYP |
Wyndham |
Upper Midscale |
42 |
42 |
Howard Johnson |
Wyndham |
Economy |
43 |
50 |
Comfort Suites |
Choice |
Upper Midscale |
44 |
49 |
Microtel Inns & Suites |
Wyndham |
Economy |
45 |
45 |
Pullman |
Accor |
Upscale |
46 |
- |
St. Regis |
Marriott |
Luxury |
47 |
47 |
Wingate by Wyndham |
Wyndham |
Midscale |
48 |
- |
Borgata MGM |
United States |
Upscale |
49 |
- |
Home2 Suites |
Hilton |
Upper Midscale |
50 |
48 |
XIV |
Resorttrust Inc |
Upscale |
Hotel brands ranked by customer satisfaction (Source: The American Customer Satisfaction Index)
Hotel Brand Customer Satisfaction 2019
Brand |
Parent |
Type |
ACSI Score |
JW Marriott |
Marriott |
Luxury |
84 |
Embassy Suites |
Hilton |
Upscale |
83 |
Fairfield Inn & Suites |
Marriott |
Upper Midscale |
83 |
Hilton Garden Inn |
Hilton |
Upscale |
82 |
Marriott Hotels |
Marriott |
Upper Upscale |
81 |
Crowne Plaza Hotels & Resorts |
InterContinental |
Upscale |
81 |
Courtyard |
Marriott |
Upscale |
81 |
Bestwestern Premier |
Best Western |
Upscale |
81 |
Holiday Inn Express |
InterContinental |
Upper Midscale |
80 |
Hampton |
Hilton |
Upper Midscale |
79 |
Hilton Hotels & Resorts |
Hilton |
Upper Upscale |
79 |
AC Hotels |
Marriott |
Upscale |
79 |
Residence Inn |
Marriott |
Upscale |
79 |
Hyatt Regency |
Hyatt |
Upper Upscale |
79 |
DoubleTree |
Hilton |
Upscale |
78 |
Best Western |
Best Western |
Midscale |
77 |
Best Western Plus |
Best Western |
Upper Midscale |
77 |
Sheraton |
Marriott |
Upper Upscale |
77 |
Hyatt Place |
Hyatt |
Upscale |
77 |
Wyndham Hotels and Resorts |
Wyndham |
Upscale |
76 |
Comfort Inn, Comfort Suites |
Choice |
Upper Midscale |
76 |
Westin |
Marriott |
Upper Upscale |
76 |
Holiday Inn |
InterContinental |
Upper Midscale |
75 |
La Quinta Inns & Suites |
La Quinta (Wyndham) |
Midscale |
74 |
Quality |
Choice |
Midscale |
73 |
Baymont |
Wyndham |
Midscale |
72 |
Ramada |
Wyndham |
Midscale |
71 |
Days Inn |
Wyndham |
Economy |
68 |
Econo Lodge |
Choice |
Economy |
67 |
Super 8 |
Wyndham |
Economy |
65 |
Motel 6 |
G6 Hospitality |
Economy |
63 |
Top upscale hotel brands by the number of hotels (resorts) the company operated
Properties |
Brand |
Company |
Category |
9,221 |
Dolce, Wyndham |
Wyndham Hotels & Resorts |
Upscale |
4,200 |
Best Western Premier, Vīb, BW Premier Collection |
Best Western Hotels |
Upscale |
6,906 |
AC Hotels, Fairfield Inn by Marriott, Courtyard by Marriott, SpringHill Suites, Residence Inn by Marriott, Four Points by Sheraton, Aloft Hotels, Element Hotels |
Marriott International |
Upscale |
6,627 |
Ascend Collection, Cambria Suites, Clarion Hotel |
Choice Hotels |
Upscale |
5,456 |
Embassy Suites by Hilton |
Hilton Worldwide |
Upscale |
5,431 |
Hotel Indigo, EVEN Hotels, Staybridge Suites, Holiday Inn Select, HUALUXE Hotels & Resorts |
InterContinental Hotels Group(IHG) |
Upscale |
4,283 |
Pullman, MGallery, The Sebel, Adagio Premium |
AccorHotels |
Upscale |
1,112 |
Radisson, Park Plaza, Radisson Red |
Radisson Hotel Group |
Upscale |
1,102 |
Hotel RL |
Red Lion Hotels Corporation |
Upscale |
667 |
Hyatt Place, Hyatt House Hotels, Hyatt Centric |
Hyatt Hotels Corporation |
Upscale |
380 |
Hesperia Resorts |
NH Hotel Group |
Upscale |
370 |
Meliá, Innside |
Meliá Hotels International, S.A. |
Upscale |
150 |
Drury Plaza Hotel |
Drury Hotels |
Upscale |
131 |
Millennium Hotels, Grand Copthrone Hotels |
Millennium & Copthorne Hotels |
Upscale |
125 |
The Gateway Hotels |
Indian Hotels Company Limited(IHCL) |
Upscale |
96 |
Traders Hotels, Hotel Jen |
Shangri-La Hotels and Resorts |
Upscale |
81 |
Nikko Hotels |
Okura Nikko Hotel Management |
Upscale |
55 |
Pentahotels |
Rosewood Hotel Group |
Upscale |
52 |
Grand Prince |
Prince Hotels |
Upscale |
49 |
Tokyu |
Tokyu Hotels |
Upscale |
35 |
Pan Pacific |
Pan Pacific Hotels and Resorts |
Upscale |
32 |
Risonare |
Hoshino Resorts |
Upscale |
30 |
Cassia |
Banyan Tree Holdings |
Upscale |
29 |
L7 hotels, Lotte City Hotels, Lotte Resorts |
Lotte Hotels & Resorts |
Upscale |
29 |
dusitD2 |
Dusit Thani Group |
Upscale |
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